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  1. #1
    Senior Member gmonasco's Avatar
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    Exclamation Neogenic by L’Oréal

    Cosmetics maker L’Oréal will launch a new active ingredient in September that awakens dormant hair and enhances hair density.

    http://www.cosmeticsdesign-europe.co...e-hair-density

  2. #2
    Senior Member 2020's Avatar
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    oh god this is going to fail so bad.... these people have like 10,000 products and none of them work. They also tried "modifying" minoxidil by creating Aminexil which should work better but in fact it doesn't work at all!

  3. #3
    Senior Member BoSox's Avatar
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    At least it's something, it might work.

  4. #4
    Senior Member Mojo Risin's Avatar
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    100$ for a month supply.
    Nice.
    Grade A snake oil.

  5. #5
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    90 Euros a month... wow. Even with the Euro in the state it's in right now, that's expensive snake oil.

    Might be faintly effective for women. But no joy here for the Norwoods, I'm thinking.

    I notice they are very careful in the coverage not to claim it induces hair growth. It's also a cosmetic so like Eucapil doesn't actually have to prove efficacy to be sold.

  6. #6
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    Quote Originally Posted by Mojo Risin View Post
    100$ for a month supply.
    Nice.
    Grade A snake oil.
    I don't often agree with ya mate... But I toooooootally ****ing agree with you!!!

    The one thing about this that interests me is the idea around how many huge companies are out there working on stuff that we don't know about - they are not here on TBT radars because they have no need to talk about it :P


    Regardless of whether this works it's a pleasant surprise.

  7. #7
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    Thats BS ...

    They registered it as a cosmetic. That means, not even that it is not guaranteed to have any affect, according to the laws in europe it is not even allowed to have one !

    Also the company statements is full of may's and might's ...

  8. #8
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    Can anyone explain properly why this won't work? I see a lot of skepticism but no actual reason why.

  9. #9
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    Quote Originally Posted by chrisis View Post
    Can anyone explain properly why this won't work?
    Because its a cosmetics product, not a medicine.

  10. #10
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    i just got an idea

    if i were to use this product for a year and document my progress (which would be non-existent of course)
    could i sue l'oreal for false advertising and get millions of dollars?

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